The Path

OW EDUCATIONAL

ORGANIC WAY LAB

Welcome to the Organic Way world and to Education 2020, our educational and creative lab.

In 2020, as never before, choosing us as a training partner means taking an unconventional approach to your training needs, as this year we have introduced many new enhancements and innovations.

First and foremost, we have organised the Oway training offer into eight core areas: Institutional, Essential, Color World, Care World, Cut & Styling World, For the Salon, International and the exclusive Head. SPA. This allows participating Salons to choose the specific area or areas on which to focus their training, depending on their individual needs.

In the professional hairdressing world, a sector in which it is essential to stay constantly up to date on the latest trends and developments, our Organic Way 2020 services have enriched the existing training offer with new and exciting seminars, while continuing to offer those courses which, in previous years, have been met with more than posi- tive feedback.

A new element of the new training program is, no doubt, our attention to the preparation of collaborators, as a lever for ensuring a correct approach to our products in the Salon and, in turn, transmitting the Oway philosophy to end customers. Without, of course, forgetting the acquisition of the latest professional skills in the sector and a focus on creativity.

An increasingly international, innovative, green and Oway-centric education offer.

OW institutional

OW institutional

Days full of emotion and pathos, which aim to illustrate to all participants what we do and, above all, where we are going. Our values and our philosophy, in three session that you will not want to miss.

  • OPEN DAYS: an experience to allow yourself to be conquered by the Oway world and its green philosophy, immersed for a few days in the uniqueatmosphere o ered by Spazio, our Academy, and by Ortofficina,our biodynamic farm set in the hills of Bologna.
  • EC.CO (13-16 march 2020): 

    Three days full of events in parallel to the COSMOPROF international fair in the exclusive setting of Spazio. Those who want to visit us and be our guests will have the opportunity to visit Spazio in an unusual setting specially designed for the occasion, be taken to see our Ortofficina biodynamic estate with its rows of medicinal plants, take part in original and exclusive activities and attend the presentation of the Oway 2020 fashion collection.


Oway Essential

Oway Essential

A group of seminars aimed at collaborators who have just started to do one of the most rewarding jobs in the world using Oway products and who are looking to learn the basics. Four seminars that include just the right level of theory and lots and lots of practice, for a comprehensive, 360° training experience. For motivated, enthusiastic and competent collaborators.

  • OWAY ESSENTIAL BRUSHING
  • OWAY ESSENTIAL COLOR
  • OWAY ESSENTIAL CUT
  • OWAY ESSENTIAL WELCOME
  • OWAY ESSENTIAL PATH
Oway Color World

Oway Color World

In 2020, colour will once again remain the focus of Oway’s services. Our training offer is therefore aimed at product knowledge, with specific workshops and the addition of seminars designed to help stimulate the creativity of hairdressers with innovative fashion techniques.

In the world of hair colour, the updating of skills is key to obtaining excellent results in the Salon and retaining customers. Moreover, with Oway, Salons can obtain excellent results without neglecting the wellness experience.

  • OWAY HCOLOR METHOD
  • OWAY HNECTAR METHOD
  • OWAY AGRICOLOR METHOD
  • OWAY BLEACH UP
  • OWAY COLOR RESCUE
  • OWAY CREATIVE COLOR
  • OWAY COLOR PATH


Oway Care World

Oway Care World

Oway’s original vocation has always been hair care and, in fact, the word “Care” is more than ever the best characterisation of the brand.

In this section, we have included seminars that deal with the health of the scalp and of the capillary stem, aimed at allowing partic- ipants to become specialists in salon treat- ments.

  • OWAY HAIR CARE
  • OWAY HAIR TREATMENTS
  • OWAY SCALP MASSAGE
  • OWAY TRICHO-DERM PROFILER METHOD
  • OWAY HAIR HEALTH 1°L
  • OWAY HAIR HEALTH 2°L
  • OWAY GREEN EXPERIENCE


Oway Cut & Styling World

Oway Cut & Styling World

El mundo de la forma y la definición, dedica- do a los artistas del secador y de las tijeras.

Un conjunto de seminarios, de nivel más o menos alto, que van del conocimiento de los productos Oway específicos a la creatividad real en el corte y el peinado.

  • OWAY HAIR & STYLE 1°L
  • OWAY MEN WORLD
  • OWAY HAIR & STYLE 2°L
  • OWAY MEN CUT
  • OWAY CREATIVE CUT
  • OWAY FRINGE METHOD


Oway For The Salon

Oway For The Salon

The values of Agricosmetics must coincide with a tranquil and simple Salon life, where value is a way of being that turns into different paths to be pursued by the customer.

Three moments to make the most of your Salon, for an increasingly experiential space. An experiential Salon is the answer to the reasons behind the Oway choice: being “Owayans”.

  • OWAY CONSULTANT IN SALON
  • OWAY ADVISOR
  • OWAY AGRICOSMETICS EXPERIENCE


Oway International

Oway International

International-level events involving Oway Salons from around the world.

  • OWAYANS COLLECTION SHOW 2020: the exclusive Oway Showwhich, in addition to the presentation of the Owayans 2020 fashion collection, will see the Country Winners of the Oway Global Contest compete against each other on stage, before the world winner is announced. All in a location of excellence in the heart of Bologna.
  • OWAYANS WORKSHOW 2020
  • OWAY BLUE TIT EXPERIENCE LONDON
  • OWAY GLOBAL CONTEST
Oway Head.SPA

Oway Head.SPA

True contemporary luxury is the time we dedicate to taking care of ourselves.

The OW Head.SPA line and the holistic wellness techniques used and promoted by OW Head.SPA hairdressers, combine extreme quality and sensory comfort.

A Salon where consultancy and personalised service reach exceptional standards of excellence and uniqueness.
A wellness space where customers can find exclusive holistic products designed for the treatment of the whole person: face, body, scalp and hair.

01. RECEIVE EXCLUSIVE PRODUCTS, WORK TOOLS AND IMAGES

02. ACQUIRE A NEW WORKING METHOD AND BECOME A HOLISTIC SPA

03. ENTER THE EXCLUSIVE CLUB AND GUARANTEE YOUR SALON PUBLICITY, EVENTS, DEDICATED COURSES AND PROMOTION

Do you want to take part to Oway Educational Path?

CONTACT US FOR MORE INFORMATIONS AND CURIOSITIES ABOUT OWAY EDUCATIONAL.